Being a leader construction materials company of Turkey, Akçansa organizes the fifth “Betonik Fikirler Project Contest” this year for the purpose of enabling the people, who will purchase a new home or office, to interrogate the brand of the concrete and to emphasize the importance of cement and concrete in a sustainable future.

Being open to the undergraduate and post graduate students of all universities in Turkey, the theme of the contest is set as, “Create Difference in Concrete, Color the Life”.

Applications will take start on the 15th of February and the deadline is the 5th of March.

Being organized by Akçansa, the leader construction materials company of Turkey, for the 5th time in this year, the ‘Betonik Fikirler Project Contest” applications are taking start on the 15th of February, Saturday. The deadline for the contest that is open to the undergraduate and post graduate students of all universities in Turkey is the 5th of March, Wednesday.

The latest date for the deliveries of the projects has been set as the 1st of April, 2014 and the students may participate in the contest as groups with minimum 2 and maximum 4. At the end of the contest, the winners of the first group will be awarded with iPad, and the 2. and 3.groups will be awarded with iPad mini.

Participation conditions for the 5th Betonik Fikirler Project Contest…

The most important condition of the contest, which is organized for the 2nd, 3rd and 4th classes of the universities as well as post graduate students, is to present a creative project that has not been used for any other project. The ones willing to participate in the contest must form groups of at least 2 and maximum 4.

The assessments of the jury will be performed over A1 poster presentations. The Powerpoint files will be reviewed for detailed project data. The Powerpoint presentation file shall be prepared as to contain all detailed information and images about the project. The jury members must be enabled to access all detailed information about the project in the prepared Powerpoint files. During the assessment to be performed by the jury, the following criteria will be reviewed; originality of the marketing idea, the perception to be created, functionality, applicability, and the value to be added to the environment and society. The students may find detailed information about the application and the project delivery on www.betonikfikirler.com address.

Contest Calendar

Applications: February 15 – March 5, 2014
Latest Delivery of Project: April 1, 2014
Jury Meeting-April 17, 2014
Award Ceremony: May 14, 2014

Jury Members

o    Prof. Dr. Mehmet Ali Taşdemir (Istanbul Technical University)
o    Dr.T.Cüneyt Evirgen (Sabancı University Administrator Development Unit Director)
o    Günseli Özen Ocakoğlu (Marketing Turkey Chief Editor)
o    Temel Aksoy (Brand Consultant)
o    Hakan Gürdal (Akçansa General Manager)